Types of research surveys on opiniac.com platform

A users’ opinion survey on website quality:

• Website contents (quality and usefulness of contents as well as usability and intelligibility of materials presented on a website)
• User-friendliness
• Easiness in browsing a website (ergonomics and navigation)
• Graphic design (aesthetic aspects)
• Expected changes on a website
• Assessment of the level of satisfaction from using a website

A users’ opinion survey on purchase process:

• Collecting opinions on the store’s offer and recommendations for further development of the store’s assortment
• Assessment of specific products based on a list or a description of a particular product [Like / Dislike: colour, brand, quality, pattern etc.]
• Collecting hints concerning the purchase process and critical places where users quit the basket and do not finish shopping [placed defined based on statistical data collected on a website]
• Easiness in browsing an e-store (ergonomics and navigation)
• Graphic design (aesthetic aspects)

A survey on quality and intuitiveness of registration forms [e.g. banks and insurer forms, registration for competitions, promotional campaigns, information websites, e-stores]:

• Collecting assessments of a registration form made by users completing it
• Opinion survey of users abandoning a registration process
• Verification of efficiency of introduced data and problems users encounter

An assessment of quality and user-friendliness of an education process on an e-learning platform:

• Opinion survey on contents and usefulness of contents included in particular lessons
• Collecting comments on the materials included in lessons
• Assessment of quality, education mode and aesthetic aspects of a platform’s layout

A survey on efficiency of mailing correspondence:

• Opinion survey on contents and usefulness of contents included in the mailing
• Collecting comments on contents included in the correspondence
• Assessment of aesthetic aspects of mailing layout